15 July 2009

Greens, Lib Dems and the Next General Election

[This is an electoral hack's kind of post - if you prefer policy or personal stuff, I strongly advise you skip it!]

It is no secret that we are targeting three seats at the next General Election. Brighton Pavilion, Norwich South and Lewisham Deptford. To win one is essential, two would open up all kind of possibilities for the future, and all three would signify a paradigm shift in British politics.

Who has the most to lose from the Greens getting established as a Westminster party? Well it is clear that it would be the Liberal Democrats, and you only have to listen to Nick Clegg's words in this BBC Look East report about the Green campaign in Norwich North to see why. Right now the Lib Dems are able to seem like the best of three bad options for environmentally concerned voters, but if Greens were elected to Westminster, that argument would be fundamentally undermined.

Norwich North is very interesting for us as Greens, because I think it shows exactly how the Lib Dems are going to run against us in constituencies where we are a threat. Caroline Lucas, Adrian Ramsay and Darren Johnson look likely to have to face personalised attacks, smears and negative campaigning from the Lib Dems. The purpose of such campaigns will not be intended to help the Lib Dems win, but are mainly about ensuring that we will not.

Before I continue, I'm going to throw in one caveat at this point. We are at this point assuming that the Lib Dems, who are able to throw far more financial resources at a byelection than us, are successful at keeping the Greens in Norwich from making much progress. The current political climate means no one is exactly sure how this byelection will turn out. Based on some of the comments from Conservatives and Labour, there is a feeling that Lib Dem tactics may backfire. If they were to do so spectacularly, or we spring an incredible result in Norwich North, there might be a rethink from the Lib Dems.

If the Lib Dems finish 3rd, just ahead of us in Norwich North, or 2nd with us in 3rd, they will feel that they have succeeded, and will be emboldened to use the same campaigning tactics at the General Election. It is vital we have a debate now about how to respond or even prevent these "spoiler" tactics.

Firstly, there is the crucial factor of Green voters. We know that even without a Green candidate, two out of three Green supporters will still vote for the least worst alternative. It is likely that in areas where the Lib Dems are fighting the Tories, or the Lib Dems are fighting Labour, the absence of a Green candidate will disproportionately benefit the Lib Dems. So the first response or preparation ahead of the General Election is to select candidates in every marginal Lib Dem constituency and target seat.

Secondly, we know that at any election, there is a "squeeze" factor if you are not seen as one of the two main contenders for a seat. The Lib Dems will work hard to squeeze the Green vote, and recent moves on Trident and touchy feely words on the environment nationally show that in their target seats and those they are defending, the Lib Dems are going to try and be very nice to "green" voters. We won't see any negative attacks on the Greens in these constituencies or in the national media. There will be a lot of gushing about how the Lib Dems are the best party in Westminster on the environment.

Finally, the Lib Dems are actually facing a very hard election. It has shades of 1992 about it, with a seemingly out on its feet government faced with a resurgent opposition, albeit one that doesn't really have the trust of floating voters. Lots can still happen between now and polling day, but there is a serious danger of the Lib Dems themselves being squeezed, as Labour voters turn out again (perhaps for a new leader or out of fear of the Tories) and natural Tories enthusiastically back Cameron rather than tactically back their local Lib Dem challenger. The odds are on the Lib Dems losing rather than gaining seats.

So the debate we need to have is about seats like Guildford. Days after the 2005 General Election I was contacted (I was our national Election Co-ordinator at the time) by a disgruntled Lib Dem complaining that we had cost them the seat. Now apart from the arrogance that demonstrated, and the sense of entitlement to "green" votes the caller obviously felt, he probably had a point. The margin was very tight. If we hadn't stood, the Lib Dems might have held the seat.

Given the tactics used by the Lib Dems in Norwich North, I think there can only be one response, and that is to prepare thoroughly to contest every marginal Lib Dem seat, even those with good incumbents. In all cases we should run a positive campaign, avoiding any personal attacks of the kind typified by the Lib Dems in Norwich North, but also here in Liverpool at a council level. However, crucially and factually, I believe we should point out the Greens as an ethical alternative in contrast to the shortcomings and inconsistencies of the Lib Dems, Labour and the Conservatives on both the environment and expenses.

In order to achieve this, we'll probably need to raise around £25,000 in extra deposits (we have already selected, based on local circumstances, in a number of these seats), and a further £35,000 to £40,000 to ensure that each constituency receives a Green Party freepost leaflet with the kind of messages outlined above. Given the figures I've just seen on membership growth and increased national income, this is now very possible without any reduction in funds to the three target constituencies.

If we have made these preparations, then perhaps the Lib Dem leadership will think seriously about the need to avoid repeating the negative attacks we've seen as a general approach to combating the Greens. Without real consequences for the Liberal Democrats nationally, I do not think that we can expect them to change their approach to us. While negative politics is not always successful, it can have an impact on turnout of possible supporters.

I'd like, if possible, for us to avoid tactics that would lead to less Lib Dem MPs (and therefore reduces the prospects of a "hung" Parliament and real prospects of electoral reform) and the loss of some good Lib Dem parliamentarians. We actually want a Parliament with more diversity, not less, that will include Green MPs. Yes, that may pose a strategic threat to Nick Clegg's party in the long term, but you should not be afraid of political competition, ever.

So if you've read this as a Green and it makes sense, start the debate in your regional party (except London obviously, where a full slate is on the cards already) about where you will be prepared to stand candidates. We should also not be afraid of letting the Lib Dems know what we are thinking on this, and a letter from our party Chair requesting that the Lib Dems refrain from personal attacks on Green candidates might also be in order.

5 comments:

Jim Jay said...

Interesting post.

I think the first thing worth pointing out is that all three of our target seats are currently held by Labour and so we are not currently targeting Lib Dem MPs, although that time will come of course.

Secondly, I think it's vital that the core of any of our campaigning in leaflets, press, etc is about us not the opposition - forging a positive vision for our politics.

It isn't not possible to entirely ignore the other parties we stand against although I would if we could. Sometimes we need to respond to accusations or point out problems - but I think negative campaigns that focus on why you should not vote for someone else tend to be ineffective and breed tribal politics and I'd like to see us move beyond that.

I think the London Mayoral campaign shows that we can stand in a mature way without saying the opposition is the devil - although this was helped by the voting system. Another reason for electoral reform.

Peter Cranie said...

I agree entirely Jim about staying positive in the target constituencies but we have to recognise the reality of these tactics. They do have an effect, and that is to lower turnout, and reduce the number of possible Green voters going to the polls.

In Liverpool we are regularly under attack from the Lib Dems. Our strategy is not to then fan the smears and give them the oxygen of publicity by rebutting in our leaflets, but to do so online http://liverpool.greenparty.org.uk/focusattack/focus_attack.htm

We also make clear that when we strike back it will be in marginal Lib Dem held council seats, meaning there will be a real political cost to the Lib Dem tactics.

Jim Jay said...

I think we can eat into the Lib Dem support without getting into the mud with them. If you sling mud you always get a little on yourself.

I know it's difficult to know what to do if someone lies about you or casts aspersions and I'm not saying we should never respond but it's very easy to give the impression that all we're interested in is beating the other team.

I think the emphasis always needs to be on our positive vision. I was talking to someone who's just joined the Greens from the Lib Dems the other day and I got the impression that if we'd been having a pop constantly it would have made him defensive and think less of us even once he'd decided to leave the LDs.

For me we need to show we're a better place to be not say that they are a worse one... does that make sense?

Peter Cranie said...

In our private conversation here Jim (!) I think the only difference is that you are saying we should not attack the Lib Dems because it would involve mudslinging. I can agree with that.

There are a lot of very decent Lib Dems out there, and we've had people move across in Liverpool. However, even if we were not to even mention the Lib Dems in our election literature, I think it is time for us to make clear there are going to be consequences if the Lib Dems nationally pursue a "scorched earth" policy where Greens are making political progress.

Where we stand at the General Election will have an impact, particularly in Lib Dem marginals and targets, and in Labour / Tory marginals. This needs to be discussed and understood.

Jim Jay said...

Hmm, consequences... I think the main consequence will be that they massively damage their own vote and possibly lose members.

What's the most effective strategy to ensure LD activists lose enthusiasm when they pursue a dirty/negative approach to the Greens.

I think we can either go head on - and I believe that this will both entrench activists on both sides regardless of the arguments and lose us support. Or we can play it really nasty, by side stepping the mud fight and saying things that will appeal to the best parts of the LD base.

Personally I think that this approach of looking like the positive alternative in comparison with a party indulging in malign maneuvering.

In short we should hug and kiss their supporters not denounce their party.

Obviously I'm not saying we should never be critical of other parties records or respond to attacks - but as a general approach I think my way would be harder for them to deal with...

ps the other side of my 'strategy' is not to give them ammunition where they can attack us legitimately obviously!